Glossary
Insurance rate
The price per unit of coverage an insurer files with the state, which rating factors then adjust to produce your individual premium.
Also called: base rate, insurance rates, rate level
An insurance rate is the price an insurer charges per unit of coverage before your personal details are applied. Rates are set separately for each coverage, such as liability, collision and comprehensive, and usually start as a statewide base rate that is multiplied by factors for territory, vehicle, driver and policy choices to produce your premium.
Actuaries build rates from projected claim costs, the expense of handling claims, operating costs such as commissions and premium taxes, and a margin for profit and contingencies. In regulatory language, "rates" also include the rating rules and factor tables. Insurers submit them in a rate filing, and state law requires that rates not be excessive, inadequate or unfairly discriminatory. Example: if a $500 base collision rate rises 8% in a new filing, it becomes $540, and collision premiums built on it rise by roughly the same percentage (hypothetical figures).
The distinction matters when your bill goes up. A rate increase affects everyone with that insurer in your state, including drivers with clean records; a change in your own rating factors, such as a ticket or a new car, affects only you. When an insurer's claims costs outrun its premiums, a rate increase usually follows. See how car insurance rates are calculated.
Last reviewed October 4, 2026